So a few days ago I decided to do a little research and purchase an ssl certificate for use on my production servers. This certificate will allow those servers to encrypt data back and forth between clients ensuring that Users have secure channels of communication while using the sites services. GoDaddy has three options prominently displayed on their website. The first option provides a simple certificate for a single domain name. Like yoursite.com, another option allows you to buy a single certificate for a multiple set of domain names, for example "yoursite.com,yourbiz.com,yourhome.com" and another options allows you to buy certificates for a wildcard of subdomains under a desired domain. For example, "*.yoursite.com" where the "*" can be any subsite. The problem is they don't provide a combined option for multi domain and wild card, forcing you to purchase a separate certificate for each, even if you can easily use a single certificate on all of your web servers as I've designed my software to be able to do. The ideal situation for me would be to have a combined option but GoDaddy instead chooses to separate these important services into two price buckets and I'd have to buy both to get the services which isn't what I'd call customer convenience. I found it interesting that what I brought this up to the tech. that his only response was, "well our prices our lower than the competition." to which my response is that it is irrelevant to me. If you are going to lower your prices per service , don't neutralize the usefulness of the service options so that they are maximally useful to the customer only when both are purchased together. That doesn't strike as an honest business move and it is why GoDaddy gets a call out on this act in this blog. I am stuck with the three year certificate (as I can't even switch to the "*" option without being charged more money) but I don't know if I'll be renewing it with GoDaddy.com when the time comes.
As the US economy continues to suffer the doldrums of stagnant investment in many industries, belt tightening budgets in many of the largest cities and continuous rounds of lay offs at some of the oldest of corporations, it is little comfort to those suffering through economic problems that what is happening now, has happened before. True, the severity of the downturn might have been different but the common factors of people and businesses being forced to do more with less is the theme of the times. Like environmental shocks to an ecosystem, stresses to the economic system lead to people hunkering down to last the storm, but it is instructive to realize that during the storm, all that idle time in the shelter affords people the ability to solve previous or existing problems. Likewise, economic downturns enable enterprising individuals and corporations the ability to make bold decisions with regard to marketing , sales or product focus that can lead to incredible gains as the economic
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